Welcome

If you are looking to build a new startup website or make your current site more effective, here are 10 key steps to getting started and helping your small business website compete effectively in the online marketplace. (Courtesy of Forbes magazine – author Allison Bowlus).  Reading of the complete article is recommended, very much of it is common sense & @ Seaworks we try to follow most if not all of the guidelines mentioned.

  • 1. Obtain a good domain name
  • 2. Purchase secure, scalable website hosting with good tech support
  • 3. Prominently display a clear description of your business
  • 4. Implement the best content management system
  • 5. Choose a good e-commerce platform
  • 6. Create an interesting, memorable, and engaging website user interface
  • 7. Optimize your small business website for search engines
  • 8. Regularly create and publish quality content
  • 9. Install webmaster tools
  • 10. Implement a website maintenance plan

Our Approach to Maintainance:

Website maintenance is the business of keeping a website up to date and working smoothly as well as performing at 100%, it includes jobs like making sure all the links on your site are correct, updating content when appropriate, and mending any broken links. It also concerns more general day to day tasks like backing up your site regularly and monitoring your site’s performance.

After you launch a website, it’s important to regularly perform web maintenance to prevent any technical issues, improve the user experience, and ensure your site continues to rank high in search engine results pages (SERPs). Website maintenance can be daunting, but keeping your site running smoothly is essential. There are a few different types of website maintenance that you should be aware of:

1. Security

Security patches are released by web development companies to address vulnerabilities in their software. Patches are essential in keeping your site safe from hackers, so installing them as soon as they’re available is important.

2. Plugin and theme updates

Plugins and themes help to extend the functionality of your website. But like any software, they need to be kept up-to-date to ensure compatibility with the latest web browsers and security patches.

3. Updating Content

Your website’s content should be kept up-to-date to ensure that it is relevant and accurate. This includes adding new blog posts, updating product descriptions, and removing outdated content. Outdated content can make your site look unprofessional and can turn away potential customers.

4. Backups

Having a recent backup of your website is important in case something goes wrong. Disaster recovery planning helps ensure that you can quickly get your website back up and running in the event of a major problem. A backup helps to prevent data loss and ensures that you can restore your site if it’s ever hacked or corrupted.

5.  Monitoring and optimization

Monitoring your website’s performance can help you identify potential problems and take steps to keep your site running smoothly. Optimizing your website’s performance can help improve your site’s speed and responsiveness. It entails the tasks of improving web page loading times, optimizing image sizes, and minifying code.

6. More Security

Security scanning is important in web maintenance to ensure that the site is secure from any potential threats. Regularly scanning the website can identify and fix security vulnerabilities before they cause any damage. This helps to protect both the website and its users from potential harm.

Scanning the website also helps to improve the user experience. By identifying and fixing potential security vulnerabilities, users can be assured that their personal information is safe when using the website.